Press Release

"Powered by Copia": The Best of What Social 
Media and Digital Content Worlds Can Offer 
Bookstore, Social Network, and Revenue Generator — in One Customizable 
Software Platform — Offers Next-Generation Discovery, Purchasing, 
Consumption, and Participation

New York, NY, January 10, 2012  –  Copia Interactive, LLC, creator of one of the largest, independent, full-featured digital content platforms, announced today the availability of its "Powered by Copia" white-label solution for hardware OEMs, media companies, publishers, retailers, and other partners.

Copia is a single software platform that unites content, community, collaboration, and commerce to deliver digital content across an array of devices. It is the only platform designed to provide a single portal to all of a users’ digital content and social activity, creating a unified experience unrivaled in the market. In addition to Tier-1 content availability, Copia users enjoy a richer experience and deeper engagement with content and community, driving greater consumption — and greater revenues for Copia and its partners. Copia's "Powered by Copia" white-label solutions bring the advantages of its platform to Copia’s partners in the media, hardware, telecom and other related industries.

"Copia's natural partners are OEMs and content providers, such as publishers and media companies", states Ben Lowinger, EVP of Copia Interactive. "With our highly customizable 'Powered by Copia' white-label solution, our partners get an innovative platform to better engage their customers, with speed to market, and tailored to specific locales or applications", he adds. 

A Single Portal to Digital Content and Social Activity
Copia is the first platform to seamlessly merge social media and digital content, with features such as a digital bookstore with a vast content catalog, note-taking and sharing, group chat, online book clubs, library comparison, activity feeds, unique self-publishing  tools, user recommendations, a proprietary community value system, and more. Copia users enjoy a singular, wholly shareable on-line experience — all their media, all their friends, all in one application. 

Copia is a self-contained social network that links to existing Facebook, Twitter, and LinkedIn accounts as well, so users can easily share content across major social networks and connect with others with similar tastes and interests.

Copia has a substantial content catalog, currently featuring over 9.2 million electronic and physical books and 9 million songs, as well as over 15,000 digital textbooks from leading educational publishers. But Copia is about more than just books: it has been developed to aggregate content from a multiplicity of sources — magazines, newspapers, music, games, movies, and more — into a seamless user experience.

Copia is a hardware-neutral platform: multiple devices offer the same content experience, and users can choose their own hardware. Users can access content on all their devices, and Copia keeps everything up to date through the cloud. Copia is available now on a multiplicity of devices, including desktop readers, iPad, Windows 7 touch, Android tablets, and the Blackberry Playbook.

Hardware-Neutral Software Platform for OEMs
For OEMs, Copia creates new opportunities by delivering an immersive and localized digital-content experience across their branded digital devices. Copia extends across devices (smartphones, PCs, tablets, TVs) , operating systems (Mac/iPad, Android, Windows 7), and languages (English, Spanish, Portuguese) and will include all types of content (music, books, video, games).

The company's existing initiatives in domestic and other educational markets also broaden the opportunity for hardware distribution by OEMs. Unique offerings of the same device to different marketplaces are made possible through customized content, with content bundles providing unlimited differentiation among  similar hardware products.

Ready for Global Markets
Copia's international versions feature localized interfaces — with wording and functionality geared to each locality — to enable multi-lingual user experiences for richer and deeper interactions with content and community. And Copia is rapidly expanding its global footprint, targeting markets with high adoption of social networks and digital media, such as Brazil.

Perfect for Content Providers
The Copia platform is perfect for sharing and showcasing all types of media — including music, games, magazines, and more. Copia's forthcoming music module, for example, applies the platform’s innovative purchasing, sharing, and social experience to music.

Copia has also opened the platform to game developers. With space for games, challenges, contests, and prizes, Copia opens a new distribution channel for game developers, and adds value to users by giving them means to play games, earn social currency, share their experiences and interact with friends — to have fun — all within the Copia social envelope.

Copia is exhibiting at the 2012 International CES in Las Vegas at booth 11612 in the Central Hall.